WHY IT’S IMPORTANT
A thorough digital analysis has the power to shape your digital marketing strategies, leading to better customer conversions.
How well can your business be found when someone searches? Is your brand consistent across all of your online portals? How is your business seen with respect to your competition? Every successful digital strategy is grounded in the here and now by timely and accurate analytics. A digital audit is one of the only ways to identify how you are perceived online and will help us to pinpoint areas that need attention. Whether your site was built last week or last year, we pretty much guarantee that there will be some fine-tuning needed for maximum optimisation.
Our in-depth audit report provides you with a comprehensive 360-degree view of your website performance, search engine performance, social media presence, and email marketing campaigns.
We’ll identify current issues and potential future problems with your website and business web presence that may cause lost sales or have a negative impact on your business image or brand.
With this evaluation, you can establish what makes your product or service unique, and therefore what attributes you play up in order to attract your target market.
We’ll take a look at how your site is coded, including broken links, 301 redirects, URL structure, canonical redirect usage, duplicate content, and lots more not to be ignored elements.
The building block of all SEO efforts. Are you optimising your site for the right service or product keywords? If not, you can spend a great deal of time and money for very little effectiveness.
The number, quality referral, and relatedness of other websites linking back to your website is a huge factor in how well the search engines rank your pages.
NOTHING GENERIC PROMISE
Rest assured that you won’t get a standard Agency “here’s all the potential problems and SEO issues a site can have” with your company logo pasted at the top.
We look at your site and online brand awareness to identify in great detail your specific issues and tell you the best ways for your website to compensate for or fix them. We don’t simply run your site through generic software and then send you the report it generates. Your thorough Website and Marketing Audit is personally attended to and custom created by an experienced SEO expert – with eyes and brains powering them (what computer can do that!).
COMPREHENSIVE WEBSITE AUDITS
Once your site audit is complete, we will present you with a full report – including the details on all discoveries and issues.
We will also tell you why any problem exists and provide the solution(s) for how to fix them. The report is laid out in an easy to use manner, as jargon-free as possible and contains priority indicators.
Additionally, after you’ve had a chance to review the report, we’ll provide a one-hour call with yourself and any members of your team to explain our findings and review any questions you have about our Website Audit report. For a quote specific to your website marketing strategy and to get started, contact us today.