WEBSITE OPTIMISATION

Once your website has been built, the most important priority is to focus on strategic search engine optimisation, if you want it to succeed.

For our clients, Search Engine Optimisation on-site and off-site brings increased sales, increased profitability, and increased cost efficiency. Everyone wants to be on the first page, but not everyone automatically is placed there. Your business, brand, and website have to earn that right. Google now uses over 200 signals in their algorithm for scoring and last year, there were over 540 quality improvements to their search algorithm alone.

1st page placement for keywords
1st Page Matters

With 75% of users never scrolling past the first page of search results on a search engine, it’s essential to adopt and implement a strong organic search campaign for your business.

Unique and relevent content
High-Quality Content

We work to make your content compelling, interesting and engaging for your audience. Every page will feature relevant content about the product/service you’re offering and serve a purpose.

Google Analytics reports
Analytic Reports

We provide compiling data such as unique views, audience acquisition, average page view duration, lead generation and sources to generate an in-depth report on how effective your SEO campaign is.

GET YOUR FREE WEBSITE REPORT

Take a closer look at your website’s performance with our free analysis.

We’ll perform a detailed website analysis across 100 website data points, and provide clear and actionable recommendations for steps you can take to improve your online presence.

ORGANIC SEARCH

Our Search Engine Optimisation (SEO) services are designed to increase visibility within the algorithmic (“natural”, “organic”, or “free”) search results to deliver high quality, targeted traffic to your website.

Organic is simply better for delivering relevant traffic. The only channel that performs better in some capacities is paid search ads, but that is only for conversions, not overall traffic delivery. With our SEO services, we ensure that your customers can find you in search engines by devising strategies that can lead to better or increased organic visibility. With a bespoke marketing plan, your business can utilise a mix of the services below, a strategy that will help you achieve and exceed their goals.

Organic search engine optimisation
Organic Search (SEO)

Our on-site and off-site SEO campaigns are strategically devised to ensure that your customers can find you in Search Engines.

Google penalty recovery
Google Penalty Removal & Recovery

In the instance that your site has been issued with a Google penalty, we can help restore previous rankings on Search Engine results pages again.

Engaging, high quality content
Professional Content Writing

Now, has never been a more important time to offer high-quality content that engages and encourages with your target customers.

PPC campaigns and management
Paid Search (PPC)

Our PPC campaigns can target a range of platforms and channels, not just Google, for maximum return on investment.

Product feed optimisation
Feed Optimisation

Our feed optimisation service boosts the performance of your product listing ads (PLAs) for an even more super-charged shopping campaign.

CRO helps increase ROI
Conversion Rate Optimisaton

CRO should be a primary focus in any search marketing strategy as it has the power to increase your ratio of visitors to customers.

Social media platform Ads
Social Media Advertising

Ad platforms such as Facebook, LinkedIn, YouTube and Twitter open up new and engaged audiences, each with different targeting options.

Social media campaigns
Social Engagement

Starting with an audit and analysis of your social audience, we can define a campaign to help grow brand awareness and social advocacy.

Translation search marketing
Multilingual Search Marketing

Create a robust online presence internationally and generate business globally with our multilingual search marketing solutions.

Improve online visibility
Integrated Search Marketing

Maximise ROI by bringing together your organic, paid, social and other Search Engine Marketing techniques to strengthen online visibility.

Online reputation management
Reputation Management

We’re experts in managing brand reputation across a multitude of online platforms to help you maintain control of your reputation and credibility.

Search marketing consulting
Search Marketing Consultancy

As search marketing experts, we have a wealth of experience across many industries and can help plan and implement your strategy.

Latest Google Reviews for 

  • review rating 5  We have worked with Emma and DAOP now for a number of years and always find her to be extremely professional and I have no hesitations in recommending her services.

    thumb Andrew Bradshaw

    review rating 5  Emma and Dean did a great job of not only creating our website how we wanted it to be, but also gave us great insight on what they believed will help us sell more. Their experience and excellence is the reason why our company would recommend daop.co.uk to anyone who is looking to create a customised website.

    thumb Andrew Thaw

    review rating 5  We are part of the Arabian magazines group of companies and needed some help with Wordpress and set up data feeds. We had the issue finding right developer for our task but Design & Online gladly took on our project and completed it successfully. We would work with this company again no hesitation.

    thumb Roisin Moran
  • review rating 5  I've been with daop for 9 months and during that time we've made steady progress up the rankings in a very competitive segment. We're a small company with a relatively low budget, but have always been made to feel like a valued client. Emma is local to us and she's visited on several occasions to discuss tweaks to the campaign. Knowledgeable, welcoming (& very patient), willing to guide me through the complexities of things.

    thumb James Nobel

    review rating 5  After meeting with several web designers, and trolling through multiple websites and google results we were met with a breath of fresh air with daop. As you’ll know finding the right people to work with is difficult and trusting them with your money and business is a big decision to make. Emma is so knowledgable when it comes to SEO and really does have the perfect business attitude. She's just brilliant with everything technical, and overall the quality in service and speed in response time is second to none.

    thumb Liza Howard

    review rating 5  We have used Design and Online Promotions (daop) for many years now, and wouldn’t look to go anywhere else for our website. They have been fabulous with helping to producing our website and now with our new look website, bring us right up to date. Nothing is too much trouble. They listen to your needs, they help to steer you to the best looking and functional website. Totally trust Emma, she is always on hand to help if you need her. Thank you.

    thumb Moira Cottam

Your digital performance is about to get a serious lift ...

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Our Web Design Process

Planning carefully and implementing using a tried and tested process is critical to the success of our website projects.

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