WHAT IS CONTENT MARKETING?
It’s all about engaging, captivating and exciting potential new, and existing, customers with great articles and information about your products and services!
For a lot of business owners, online marketing is just one massive headache. The constant and ever-evolving change, the jargon, the conflicting advice, and most of all the frequent demand to spend more and more of your precious time on writing, posting, sharing, commenting, liking, optimising and all the rest. By utilising our Content Marketing expertise for your business we anticipate the shifting nature of your industry and marketing goals. We then apply our content marketing expertise and analytical insights to optimise your marketing plan to accurately reflect your buyer’s journey.
Businesses need to deliver unique, relevant and regular content across several platforms to make an impact on the new tougher search algorithms.
Connect With Customers
Your customers navigate their way through more marketing messages than ever before, so your first impression needs to be the lasting one.
This is an effective approach leading to high quality and engaging content pieces. The quality is where Copywriting plays an important role.
BOOST SEO EFFORTS
Your content should be designed to deliver results. Through regular reporting, we can take an in-depth look at your content marketing ROI.
Content Writing along with well-written Copywriting boosts SEO and delivers informative, authentic text that helps your business ‘engage’ directly to your target audience. SEO today is more sophisticated so it’s no longer just about keywords and spammy links anymore. You need to be interesting and relevant too. This is why part of your marketing spend should be assigned to Content Marketing and we have experienced Content Marketers who will give you just that.
Latest Google Reviews for
- Roisin Moran
We are part of the Arabian magazines group of companies and needed some help with Wordpress and set up data feeds. We had the issue finding right developer for our task but Design & Online gladly took on our project and completed it successfully. We would work with this company again no hesitation.
I've been with daop for 9 months and during that time we've made steady progress up the rankings in a very competitive segment. We're a small company with a relatively low budget, but have always been made to feel like a valued client. Emma is local to us and she's visited on several occasions to discuss tweaks to the campaign. Knowledgeable, welcoming (& very patient), willing to guide me through the complexities of things.
After meeting with several web designers, and trolling through multiple websites and google results we were met with a breath of fresh air with daop. As you’ll know finding the right people to work with is difficult and trusting them with your money and business is a big decision to make. Emma is so knowledgable when it comes to SEO and really does have the perfect business attitude. She's just brilliant with everything technical, and overall the quality in service and speed in response time is second to none.
- Moira Cottam
We have used Design and Online Promotions (daop) for many years now, and wouldn’t look to go anywhere else for our website. They have been fabulous with helping to producing our website and now with our new look website, bring us right up to date. Nothing is too much trouble. They listen to your needs, they help to steer you to the best looking and functional website. Totally trust Emma, she is always on hand to help if you need her. Thank you.
Our website is absolutely fantastic. It works as described and we've seen a huge boost in telephone calls and leads through the website.
We had a professional website built by daop and they set up our SEO and Adwords campaign. The phone rings and we're busy! Couldn't be more happier with the service.